Being a consultant can be an intense experience. Every client (and every day!) presents a new challenge. In my experience that isn t a product of the ever-changing state of affairs in SEO or inbound marketing. In fact, I don t lose sleep over every algorithm change—there are plenty of smarter people from whom I can draw that sort of information. What keeps me awake at night is how I can shape my projects to make them successful. A lot of people work together with me every day: my clients, my teammates, and teams in other offices. Everyone needs to collaborate to even have a shot at success. How will we pull that off? How will they communicate? What do they need to do this week? Next month? Next quarter? In short, I focus on planning, and I focus on it in three specific scopes: Pitching (how do we estimate project size in advance?) Strategy (how do we know what we are going to do, and when?) Execution (how do we ensure that these things actually get done?) Three different tasks with
http://ravensiege.com/seo/planning-for-success-three-essential-consulting-project-plans/
No comments:
Post a Comment